Siv is researcher in human-centered AI, focused on building AI systems that work for all people by actively involving those who use them in shaping their design. She is motivated by empowering more women in AI and aim to contribute by sharing research-based insights on designing more inclusive, human-centric AI solutions.Siv has spoken on AI, behavioral science, and human-centered design for companies and public institutions—including Dove and the Danish Digitalization Agency—as well as at international research conferences. She regularly teach and supervise students at CBS in AI, analytics, and marketing, and have presented my research to leading scholars at Stanford University. Her work explores how AI influences human behavior, creativity, productivity, and decision-making, as well as its applications in marketing and market research.
“Building effective AI starts with understanding the people it serves – and involving them in shaping the technology.”