Anja is the founder of SPOTT Trends & Business, a consulting firm working at the intersection of business, technology, and consumer behaviour. With over 12 years of experience in the lifestyle and manufacturing industries, she has delivered keynotes nationally and internationally for both SMEs and large corporations. Her expertise lies in helping companies understand complex market transformations and translate them into clear strategic directions, particularly where AI meets the physical value chains of creative and lifestyle industries. She is a recognised voice on how traditional industries can bridge the gap to AI.
AI x Design: How Physical and Creative Industries Transform in an Age of AI.

